John Lee
MBA
![Picture of John Lee](/cdn-cgi/image/width=416%2Cheight=408%2Cfit=contain%2Cformat=auto%2Cmetadata=copyrightDFKDYITI-Presenter-LeeJ.jpg)
John Lee
MBA
Anewgo Holly Springs, North Carolina
John founded Anewgo, a New Homes Visualization PropTech company in 2001. Anewgo serves both B2B and B2C markets. It uses technology to make a new go of New Home Marketing and Sales by improving the Customer Shopping Journey and Experience. In B2B, Anewgo services homebuilders, developers, architects and brokerages with visualization content which includes renderings, virtual tours, interactive design apps and smart personalized websites. Our ecosystem follows the online customer journey across a marketplace portal, builder websites and community sales kiosks. Our Anewgo Insights provides analytics of each buyer's unique shopping behavior. For B2C, our Anewgo Marketplace (anewgomarketplace.com), enables buyers to find, design, experience, collaborate and buy both built and unbuilt New Homes online across thousands of builders, communities, plans, options and homesites. John also co-hosts a weekly podcast, "Anewgo of New Home Sales" where we discuss innovative New Home Marketing and Sales technologies.
Where you can find John Lee during IBS:
Leveraging AI for Business Efficiency & Higher Profit