International Builders' Show
January 21 - 23, 2020
Las Vegas, NV
JAN 21-23, 2020

Email Marketing: The Untold Story

Tuesday, February 19 | 1:30 - 2:00 PM

Location: LVCC - Tech Bytes - South 229

Format: Tech Bytes SessionMore Info

Level of Content: IntermediateMore Info

Who Should Attend: Single Family - All, Remodelers, Sales and Marketing Professionals

Track: Sales & Marketing

What It's About:

Here’s the thing with email marketing: you can’t sit still. It evolves and changes constantly, but it’s still one of the best ways of communicating with prospects. During this fun, interactive Tech Bytes session, our speaker will share and discuss findings from analyzing 1000’s of builder’s emails. He'll deconstruct real-life campaigns to show you the good, the bad and the ugly, and share some favorite email tales! You'll leave armed with the tools to elevate your email marketing.

Office Hours: Dave will be available after the session to answer any questions you may have about your email marketing campaigns and messaging.

What You'll Learn:

  • Learn how to think like a consumer when designing your email.
  • Discover easy tricks to improve email performance.
  • Explore real-life email campaigns to identify what is working and what isn’t.

How to Attend:

Participants must be registered for a full registration package or a 1-day education with expo pass package valid for the day of the session they wish to attend. Seating for Tech Bytes sessions will be on a first-come, first-served basis.

Continuing Education:

NAHB - 0.50 CE hour(s)

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