International Builders' Show
February 19 - 21, 2019
Las Vegas, NV
FEB 19-21

You've Got The Whole (Marketing) World In Your Pocket: A Remodeler’s Guide for Driving Leads with Your Phone

Tuesday, January 9 | 9:30 - 10:30 AM

Location: OCCC - West Concourse, Level 3, Room W 304 G

Format: Building Knowledge SessionMore Info

Level of Content: IntermediateMore Info

Who Should Attend: Remodelers, Single Family - Custom

Track: Custom Building & Remodeling

What It's About:

A common complaint about running a remodeling business is the "feast or famine" phenomenon. Remodelers do no marketing during the "feast" phase and too much marketing during "famine." For a more steady marketing approach, look no further than your pocket: you have a high-resolution camera, phone, e-mail device and most importantly, a direct link to every social media network all in one. This session will help you develop a consistent, immediately actionable marketing strategy to maximize the most under-utilized device in your arsenal – your smartphone.

What You'll Learn:

  • Gain a clear understanding of how marketing is done today and how someone of any age can use a smartphone to fill their sales pipeline.
  • Learn how to use Next Door mobile to start getting work today.
  • Discover ways to use your phone's camera to document and share with potential customers all of the fun, challenging and interesting problems your company solves.
  • Learn how to send an SMS text message that will help you set more appointments without looking desperate.

How to Attend:

Participants must be registered for a full registration package or a 1-day education with expo pass package valid for the day of the session they wish to attend. Seating for Building Knowledge sessions will be on a first-come, first-served basis.

Continuing Education:

NAHB - 1.00 CE hour(s), NKBA - 0.1 CEU(s)

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    Washington, DC 20005

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