IBS for Sales & Marketing Professionals
Networking, New Products, Education & Demos
The NAHB International Builders' Show® (IBS) connects, educates and improves the residential construction industry.
IBS: All Homes Start Here is your opportunity to experience networking, new products, education and demos related to every step of the sales and marketing process from gaining more leads, higher sales and better customer experiences to best practices for the use of technology, AI and social media.
IBS 2026 registration will open in September 2025.
Top 5 Reasons Sales & Marketing Professionals Say They Attend IBS
Learn from experts and fellow sales and marketing professionals on how to increase sales, strengthen customer relationships and boost your business in IBS Education sessions
Increase your skill sets, earn NAHB CEUs and delve deep into sales and marketing topics by arriving early and taking Pre-Show Courses.
Polish your skills, expand your network, learn new tricks from industry experts and develop new sales and marketing strategies in Sales Central.
Find new products, brands and companies on the show floor and meet manufacturers/suppliers to get answers to your burning questions.
Be the first to see the hottest new products to hit the industry in the New Product Zone.
Learn from experts and fellow sales and marketing professionals on how to increase sales, strengthen customer relationships and boost your business in IBS Education sessions
Increase your skill sets, earn NAHB CEUs and delve deep into sales and marketing topics by arriving early and taking Pre-Show Courses.
Polish your skills, expand your network, learn new tricks from industry experts and develop new sales and marketing strategies in Sales Central.
Find new products, brands and companies on the show floor and meet manufacturers/suppliers to get answers to your burning questions.
Be the first to see the hottest new products to hit the industry in the New Product Zone.

Education
New Trends & Strategies
Attend sessions specifically for sales and marketing professionals. Learn from top speakers and industry experts. Discover innovative and proven strategies and techniques to transform and strengthen your business.
Exhibits
HOT New Products
100s of hot new products make their debut at the show each year. Hit the show floor to see these products in action, to speak to the manufacturers/suppliers and get answers to your burning questions.


New Product Zone
Join the buzz of activity with the spotlight on the hottest new products to hit the industry. Discover products your customers don’t even know they want yet. Be the first to see these innovative products in the New Product Zone only at the Builders’ Show.
Sales Central
Solutions for Sales & Marketing Professionals
Sales Central is the place to polish your skills, expand your network, learn new tricks from industry experts and develop new sales and marketing strategies.


Enjoy Both Shows
Design & Construction Week® Access
Two show floors for the price of one! As part of Design & Construction Week, (DCW) your IBS registration includes access to both the IBS and the Kitchen & Bath Industry Show® exhibit floors.