Harness the Power of Brand Consistency

What It's About

This unique program breaks down top brands inside and outside the homebuilding industry to highlight the importance of brand strategy and consistency to increase brand recognition and create compelling customer experiences. Using M/I Homes’ award-winning rental campaign as a backdrop, you’ll be guided through a plan to assess your own brand and strengthen your visual identity to ensure your messaging resonates across all touchpoints. Uncover the 95/5 branding rule, see how to share your values through stories that connect, and learn tips to consistently strengthen trust, enhance customer service and reinforce your company’s identify.

---