What It's About:
You’ve heard about it, you know plenty of marketers infatuated with it, but at the end of the day, what exactly is marketing automation and how can it help your company? From automating repetitive tasks and collecting valuable data, to nurturing prospects with personalized messages, the right marketing automation platform can help you grow your business like a team twice your size. Learn which key features you should look for in a marketing automation platform and some best use cases for implementing this powerful tool.
Office Hours with Jeff & Anna:
Following this Tech Byte, Jeff and Anna will be available to work one-on-one and answer any specific questions you may have about automation for your business. They will also offer small group demonstrations of a marketing automation platform.
What You'll Learn:
Understand what marketing automation is and why it’s important.
Learn how marketing automation can save you time and money, market better and provide a better customer experience.
Discover the features you should be looking for when considering a marketing automation platform.
How to Attend:
Participants must be registered for a full registration package or a 1-day education with expo pass package valid for the day of the session they wish to attend. Seating for Tech Bytes sessions will be on a first-come, first-served basis.
NAHB - 0.50 CE hour(s)