International Builders' Show
February 19 - 21, 2019
Las Vegas, NV
FEB 19-21

The 7 "Results" of Human Behavior That Will Drive More Sales

Wednesday, January 10 | 1:30 - 2:30 PM

Location: OCCC - West Concourse, Level 3, Room W 315 B

Format: Building Knowledge SessionMore Info

Level of Content: IntermediateMore Info

Who Should Attend: Single Family - All, Multifamily Builders and Developers, Sales & Marketing Professionals

Track: Sales, Marketing & Customer Focus

What It's About:

This session will focus on the science of influencing the customer’s way of thinking and persuading them to spend their money with you. Learn to replace old selling habits with deliberate and compelling selling techniques in order to close more deals and maximize your sales. Discover how to break through today’s message-cluttered world in order to not only be heard by your customers, but to also be influential. Get ready to roll up your sleeves, hack into your customer’s mindset and commit to a process that generates both immediate results and long-term success.

What You'll Learn:

  • Discover how to become a salesperson that is approachable, spontaneous and can deliver facts and benefits smoothly without ever sounding like a commercial.
  • Learn how to make your competitors irrelevant and achieve top-of-mind dominance using creative and compelling communications, both on- and offline.
  • Examine your seemingly perfected presentation and learn the small tweaks that will make all the difference.
  • Understand how to accelerate the sales discussion in order to identify your prospect's ideal result early in the relationship.

How to Attend:

Participants must be registered for a full registration package or a 1-day education with expo pass package valid for the day of the session they wish to attend. Seating for Building Knowledge sessions will be on a first-come, first-served basis.

Continuing Education:

NAHB - 1.00 CE hour(s), NKBA - 0.1 CEU(s)

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